Top 10 Email Signature Myths: #6
We’re counting down the Top 10 Worst Email Signature Myths. Email Signature Myth #6:“A logo is enough for branding.” Every marketer worth their salt will tell you: Branding is not a logo. It’s how people experience your business—even through your email signature. Yes, your logo matters.But it’s only one piece …
Continue ReadingTop 10 Email Signature Myths: #7
Email Signature Myth #7:“They’re all basically the same.” Let’s bust this one WIDE open.A generic signature might have your name, your title, and your phone number. But so does everyone else’s. But a high-performing signature. is carefully constructed to: That’s the kind of strategic difference that produces results. You’re not generic. Why should …
Continue ReadingTop 10 Email Signature Myths: #8
Continuing our countdown of the top 10 email signature myths… Signature Myth #8:“Plain text looks more professional.” We get where this comes from. Clean. Minimal. Feels classic.But here’s the problem: plain text = plain forgettable. In a sea of inboxes, it’s the visual polish that catches the eye and builds …
Continue ReadingTop 10 Email Signature Myths: #9
Are you falling for the top 10 email signature myths? We’re counting them down to expose the silent mistakes that cost Agents clicks, credibility, and conversions. Signature Myth #9:“Nobody looks at email signatures.” At first glance, it seems logical.People care about your message, not your sign-off… right? Wrong. Your signature …
Continue ReadingTop 10 Email Signature Myths: #10
Are you falling for the top 10 email signature myths—the small, sneaky mistakes that silently weaken your credibility every time you hit send?We’re counting them down. Signature Myth #10:“My email signature is fine as it is.” This one seems harmless.No one complains. Nothing looks broken.But it’s like showing up to …
Continue ReadingSPAM – You’re too busy for that!
Did You Know?Spam filters can flag emails just for inconsistent fonts, stretched logos, or broken image links in your signature? They’re relatively small things. But they can point your email directly to the Spam folder. There’s so many little things that can trip you up. SPF, DKIM, DMARC (that we mentioned last …
Continue ReadingEmail Branding in 5 Steps
Email branding is something your business is currently doing whether you realize it or not. Every time an employee sends out an email to a prospect, client, or vendor, they are representing your business. Can you say with 100% confidence that your business if portrayed exactly how it should be …
Continue Reading3 Key Elements to Unleash the Power of Your Email Copy
by Jennifer McCue 09/08/2016 Supercharge your black and white bland emails and transform them into your best sales and marketing tools. Your email is ready for a makeover from ‘electronic documentation transmission’ to ‘traveling interactive website’. In the fast moving, techno society we live in today, here are three key …
Continue Reading3 Key Elements to Unleash the Power of Your Email!
Unlocking the Power of Email Supercharge your black and white bland emails and transform them into your best sales and marketing tools. Your email is ready for a makeover from ‘electronic documentation transmission’ to ‘traveling interactive website’. In the fast moving, techno society we live in today, here are three …
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One of the Best Parts of my Business Day Occurs After 5PM
I help answer the phones and emails after the Sales and the Design Center Support teams have left for the day. Each call or email is different. Most of the time, our customers are responding to correspondence from our efficient post-sales and production team. Each customer order is custom made, …
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